Devices' statistics overview (draft)

Devices' testing priority levels

Any content should be planned, developed and integrated outside of any interface - it should be usable for any device interface. But if we’re testing physically or automatically on certain devices, we should focus on the most usable ones.

Basing on the statistics provided in chapter below the priority levels for testing on different devices were assigned.

Devices' usage statistics for Reckitt brands' websites and worldwide

Devices' assessment for Reckitt branded websites users and their sessions is attached below.

Apple and Samsung dominate, but Xiaomi is also very close behind in third – actually leading in India.

Attachment 1 - Statistics overview

Basing on Statistics overview diagrams for users' and sessions' distribution via devices were built.

Diagram 1 - Distribution of Reckitt branded websites & applications users per devices, (October 2021-March 2022 period)

Diagram 2 - Distribution of Reckitt branded websites & applications users' sessions per devices, % (October 2021-March 2022 period)

As iPhone and Samsung dominate the detailed statistics by the models here below is submitted. For most Apple devices model data are unavailable.

Diagram 3 - Distribution of Reckitt branded websites & applications users' per devices manufactured by Samsung, % (October 2021-March 2022 period)

Diagram 4 - Distribution of Reckitt branded websites & applications users' per devices manufactured by Apple, % (October 2021-March 2022 period)

To analyze devices' usage for Reckitt branded websites sessions and worldwide next table is provided below.

Table 1 - Summary table for top devices used worldwide, in regions and by Reckitt brands websites users (basing on October 2021-March 2022 period data*)

	Device manufacturer	Share of Reckitt websites users, %	Market share worldwide, %	Market share in India, %	Market share in China, %	Market share in Asia, %	Market share in North America, %	Market share in Europe, %
1	Apple	33.17	27.57	3.95	20.27	17.78	54.15	29.98
2	Samsung	24.11	28.22	17.49	3.11	24.39	28.47	32.34
3	Xiaomi	11.20	12.24	26.42	9.39	16.66	1.43	15.11
4	Huawei	6.38	6.53	1.11	34.61	6.92	1.56	9.56
5	OPPO	5.35	5.25	11.51	5.97	9.21	0.33	2.26
6	Motorola	5.13	2.66	1.30	0.01	0.52	5.17	1.95
7	Vivo	3.62	4.12	15.05	6.72	8.22	0.17	0.41
8	(not set)	2.18	2.25	1.57	14.82	3.24	1.01	1.17
9	Realme	2.09	2.99	12.05	0.62	5.52	0.13	1.15
10	LG	1.63	1.26	0.14	0.03	0.43	2.90	0.86
11	OnePlus	1.25	1.04	3.49	1.16	1.35	0.79	1.06
12	ZTE	0.45	0.11	n/a	0.09	0.02	0.27	0.12
13	Google	0.33	0.75	0.16	0.63	0.26	2.23	0.66
14	Infinex	0.29	0.85	0.13	n/a	0.11	0.05	0.08
15	Alcatel	0.28	0.10	n/a	n/a	0.03	0.13	0.21
16	General	0.24	0.14	n/a	n/a	0.28	n/a	0.02
17	Asus	0.23	0.35	0.47	0.05	0.57	0.03	0.18
18	Nokia	0.22	0.54	0.73	0.08	0.47	0.20	0.76
19	Tecno	0.19	0.93	1.24	n/a	0.75	0.05	0.08
20	Lenovo	0.18	0.43	0.64	0.16	0.46	0.12	0.68
21	Sony	0.14	0.45	0.04	0.45	0.54	0.07	0.76
22	Other	0.13	0.17	0.08	0.03	0.13	0.11	0.12
23	Amazon	0.12	n/a	n/a	n/a	n/a	n/a	n/a
24	Casper	0.09	0.05	n/a	n/a	0.10	n/a	n/a
25	TCL	0.07	0.03	n/a	n/a	0.01	0.06	0.06
26	Hisense	0.05	0.01	n/a	n/a	n/a	n/a	n/a
27	Vestel	0.05	0.04	n/a	n/a	0.09	n/a	n/a
28	Wiko	0.05	0.02	n/a	n/a	n/a	n/a	0.04
29	T-Mobile	0.05	0.04	n/a	n/a	n/a	0.21	n/a
30	BLU	0.05	n/a	n/a	n/a	n/a	n/a	n/a
31	itel	0.04	0.25	0.47	n/a	0.25	n/a	0.02
32	Vsmart	0.04	n/a	n/a	n/a	n/a	n/a	n/a
33	Meizu	0.03	0.02	n/a	0.17	0.03	n/a	0.03
34	Reeder	0.03	0.02	n/a	n/a	0.04	n/a	n/a
35	Unimax	0.03	n/a	n/a	n/a	n/a	0.04	n/a
36	POCO	0.02	n/a	n/a	n/a	n/a	n/a	n/a
37	HTC	0.02	0.12	0.03	0.01	0.18	0.03	0.10
38	Lanix	0.02	n/a	n/a	n/a	n/a	n/a	n/a
39	Lava	0.02	0.05	0.28	n/a	0.11	n/a	n/a
40	LYF	0.02	n/a	0.02	n/a	n/a	n/a	n/a
41	Coolpad	0.02	0.01	0.02	n/a	n/a	0.05	n/a
42	BQ	0.02	0.01	n/a	n/a	n/a	n/a	0.05
43	Cricket	0.02	n/a	n/a	n/a	n/a	n/a	n/a
44	Gionee	0.02	0.03	0.10	n/a	0.04	n/a	n/a
45	Umidigi	0.02	n/a	n/a	n/a	n/a	n/a	n/a
46	AT&T	0.02
47	Micromax	0.02
48	Multilaser	0.01
49	Blackview	0.01
50	Zuum	0.01
51	Venus	0.01
52	SCISHION	0.01
53	Onn	0.01
54	Aidata	0.01
55	Kodak	0.01
56	DOOGEE	0.01
57	Oukitel	0.01
58	Advan	0.01
59	Positivo	0.01
60	Turkcell	0.01
61	Kyocera	0.01
62	MXQ	0.01
63	Ulefone	0.01
64	Hyundai	0.01
65	Vodafone	0.01
66	Karbonn	0.01
67	Cubot	0.01
68	Honor	0.01
69	CKCOM	0.01
70	Bmobile	0.01
71	Panasonic	0.00
72	FIH	0.00
73	BlackBerry	0.00
74	Philco	0.00
75	Microsoft	0.00
76	Sharp	0.00
77	CAT	0.00
78	Symphony	0.00
79	M4Tel	0.00
80	Sky	0.00
81	Hotwav	0.00
82	Consumer	0.00

- All data are taken from https://gs.statcounter.com/browser-market-share/

Resolutions statistics

Screen size is not the major point of concern. Design philosophy should be size agnostic. By agnostic it is meant ensuring that CSS works everywhere.